ŌURA x Otonomee x Insighty AI: AI Recruitment for Scaled Customer Support

In the fast-evolving world of customer experience, speed, empathy, and precision define success. That’s why we’re proud to announce a milestone collaboration between ŌURA, Otonomee | B Corp™, and Insighty AI: scaling the Customer Support team with AI-driven recruitment. This partnership embodies our mission to fuse AI-powered talent sourcing with human judgment—enabling purpose-driven brands to grow smarter, not just faster.

What is AI recruitment for customer support, and why does it matter?

What makes AI recruitment ideal for scaling customer support? In short: it accelerates hiring without compromising fit. Traditional hiring is slow—sourcing, screening, and shortlisting can stretch over weeks, sometimes months. Insighty AI has built an AI-assisted recruitment model that shortens that cycle dramatically by combining machine-learning-powered sourcing with human assessment. The result? Pre-qualified shortlists delivered in under two weeks, and a pipeline of candidates who align with culture, values, and role requirements.

• AI-powered sourcing speeds up the top of the funnel, dramatically reducing time-to-hire.
• Human-led evaluation ensures empathy, digital fluency, and cultural alignment—critical for customer-facing roles on social channels and wellness platforms.
• A hybrid model scales faster, while preserving the human touch customers expect.

Discover how Insighty can help your business implement this technology — schedule a 30-minute call: https://calendly.com/insightyai-info/30min

Case study: ŌURA, Otonomee, and Insighty AI in action

This project targeted bilingual Social Care Representatives in Colombia who could support ŌURA’s wellness community across Reddit, Instagram, X (Twitter), Facebook, and TikTok. The goal was not only to fill seats quickly but to find people who embody ŌURA’s values—kindness, professionalism, and purpose.

The process

1. AI-assisted sourcing: Our algorithms scanned a global pool for bilingual candidates with digital empathy and strong communication skills.
2. Human evaluation: Senior recruiters layered on cultural fit, language nuance, and platform-specific customer care capabilities.
3. Shortlisting in under two weeks: We produced a concise pool of 3–5 pre-qualified candidates for each rapid cycle.

The result

• A remote-first support team that can scale with ŌURA’s growth while staying true to its values.
• Talent that excels across platforms—Reddit, Instagram, X (Twitter), Facebook, TikTok—meeting customers where they are.
• A proof point for LATAM-origin AI studios with global reach: Insighty AI helps connect local talent to global impact opportunities.

If you’d like to explore similar outcomes for your team, you can book a discovery call here: https://calendly.com/insightyai-info/30min

Insighty AI’s model portfolio: three ways to grow with AI recruitment

Our solutions are designed to suit startups, scaleups, and global enterprises who want to hire smarter. We offer three core models that adapt to each growth stage:

1) AI-Assisted Recruitment Sprints: fast, focused shortlisting

• Rapid sourcing and shortlisting with AI.
• 3–5 pre-qualified candidates in ≤2 weeks.

2) Full Lifecycle Recruitment: end-to-end hiring with data dashboards

• Sourcing, screening, interviewing, offer, and onboarding.
• Transparent, data-backed dashboards to track progress and quality.

3) Selective Placement: executive and senior roles

• Fully managed by our AI + human recruiting team for critical leadership hires.

In all cases, our promise remains the same: measurable results, fast delivery, and candidates who fit not just the job, but the culture.

Ready to see how these models translate to your organization? Book a discovery call: https://calendly.com/insightyai-info/30min

Scaling human potential with Artificial Intelligence

Recruitment has always been about people; we simply make it smarter. By automating repetitive steps and letting human expertise shine where it matters most, Insighty AI helps teams scale without losing what makes them great.

This collaboration with Otonomee and ŌURA demonstrates that AI-assisted recruitment isn’t a trend—it’s becoming the standard for high-performance, global hiring. It’s not about replacing people; it’s about augmenting them to make better decisions faster.

Why this approach works for customer support

• Speed and efficiency: Shorter time-to-fill reduces backlog and accelerates time-to-value for new capabilities.
• Quality and fit: A bilingual, culturally aligned Social Care Representative improves customer satisfaction and reduces churn.
• Global reach with local insight: An LATAM-born AI studio with a global footprint brings diverse talent pools into the pipeline.

Practical steps to implement AI-assisted recruitment in your organization

1. Define your hiring targets and success metrics (time-to-hire, quality of hire, candidate experience).
2. Choose the right Insighty model (Sprints, Full Lifecycle, or Selective Placement).
3. Prepare data governance and privacy measures to protect candidate information.
4. Launch with a pilot and establish dashboards to monitor performance.
5. Expand based on measurable outcomes and continuous learning.

Quick tips for getting the most from AI recruitment

• Align on culture and KPIs from day one.
• Invest in candidate experience: timely feedback, clear next steps, and transparent timelines.
• Ensure bilingual or multilingual capabilities where needed to support global customer bases.
• Embrace video and social content to boost engagement and SEO (e.g., concise video summaries of roles and teams).

How video content can boost recruitment and SEO

Google values video as a signal for engagement and information richness. Short video summaries of roles, day-in-the-life clips, and testimonials can improve click-through rates on job postings and keep visitors on your pages longer. Consider:

• 30–60 second role previews
• Screenshare-style product support demonstrations showing how teams help customers
• Subtitles to improve accessibility and searchability

Structured data and credibility

To maximize reach, apply structured data so search engines understand your content and credibility signals. Suggested schema types include BlogPosting, Organization, and Person. This helps improve rich results and trust signals for Insighty AI and the collaboration with ŌURA and Otonomee.

FAQ

Q: What is AI-assisted recruitment?
A: AI-assisted recruitment blends machine-learning-powered sourcing with human evaluation to speed up the hiring process while maintaining cultural fit and quality of candidates.

Q: How does Insighty AI ensure quality during rapid hiring cycles?
A: We combine automated shortlisting with expert human review, ensuring behavioral fit, language proficiency, and platform-relevant empathy.

Q: What measurable benefits can organizations expect from AI recruitment?
A: Reduced time-to-hire, lower cost-per-hire, better candidate quality, and improved employee retention through culture-fit alignment.

Q: Can AI recruitment support bilingual or multilingual roles?
A: Yes. Our models are designed to identify language skills and cultural compatibility across diverse markets, including Latin America, Europe, and beyond.

Q: How do I get started with Insighty AI?
A: Discover how Insighty can help your business implement this technology — schedule a 30-minute call: https://calendly.com/insightyai-info/30min

Conclusion: Ready to build your AI-powered team?

The ŌURA x Otonomee x Insighty AI partnership showcases how AI-assisted recruitment scales customer support while preserving the human qualities customers value: empathy, reliability, and expert guidance. If you’re expanding your customer support, product, or technical teams and want to see how AI-driven recruitment can help you hire smarter and faster, let’s talk.

• Discover how Insighty can help your business implement this technology — schedule a 30-minute call: https://calendly.com/insightyai-info/30min
• Want to explore how these solutions can be applied to your business? Book your session with an Insighty expert: https://calendly.com/insightyai-info/30min
• Ready to start building your AI-powered team today? Book your discovery call: https://calendly.com/insightyai-info/30min

A quick recap of the business impact

• Faster time-to-hire with AI-assisted shortlisting enables companies to scale teams in weeks rather than months.
• Higher-quality hires, particularly for bilingual and culturally aligned customer support roles, improve CSAT and retention.
• A scalable, cost-efficient recruitment approach that aligns with digital transformation and automation goals.

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